Careers | Fractional PPC Strategists

WHAT’S IT LIKE TO BE A

Fractional PPC Strategist at Market Veep?

Guide the strategy behind multi-platform paid campaigns and support the PPC team to drive measurable client results. Here’s what you’ll take on:

Campaign Strategy & Planning

Develop and own paid media strategies within Google Ads, aligning campaign structure, targeting, and budgets with client goals and agency objectives.

Account Management & Optimization

Continuously monitor and optimize campaigns through keyword research, bid management, ad copy testing, audience refinement, and landing page alignment to maximize ROI and performance.

Data Analysis & Reporting

Analyze performance data to extract insights, track KPIs, and prepare clear, actionable reports that communicate results, trends, and next steps to clients and internal teams.

Client & Cross-Functional Collaboration

Act as the primary paid media expert for clients, presenting strategies and results, while collaborating with creative, SEO, and analytics teams to ensure integrated marketing efforts.

Your Professional Experience:

10+ years of hands-on PPC experience, preferably within a marketing or digital agency environment, managing multiple client accounts simultaneously.
Proven expertise in Google Search Ads; Display and Shopping Ads are a bonus.
Demonstrated success optimizing campaigns toward performance goals, including lead generation, eCommerce revenue, ROAS, CPA, and conversion rate improvements.
Strong analytical and reporting experience, with the ability to interpret data, use analytics tools, and translate insights into strategic recommendations for clients.
Experience leading and participating in client meetings, confidently presenting performance data, explaining insights, and making strategic recommendations in a clear, professional, and client-friendly manner.

What You’re Obsessed With:

Turning data into clear insights.
Continuously testing and optimizing campaigns.
Understanding why campaigns succeed or fail.
Communicating results in a way clients understand.
Staying up-to-date with platform updates and trends.
Driving measurable results and exceeding goals.
Collaborating effectively with team members.
Delivering work that delights clients.

A Day in the Life…

You focus on the big-picture strategy for multiple client accounts—analyzing performance, identifying opportunities, and creating actionable recommendations.

You work closely with a PPC Specialist who handles day-to-day implementation, like setting up campaigns, testing ads, and managing bids, while you guide them to ensure everything aligns with client goals.

You also collaborate with the Marketing Strategist who owns the full account, providing PPC expertise and insights to shape overall strategy. You lead client meetings to present data, explain performance trends, and make recommendations.

Team chats keep you connected to our overall team, and once a week you join our happy hour to celebrate wins, play games, and bond with colleagues.

Between meetings and analysis, you run reports, extract insights, and translate data into clear, actionable steps. Your role is all about strategic thinking, collaboration, and driving measurable results in a fun, supportive culture.

Apply Now

HOW DO YOU BECOME A

Fractional PPC Strategist
at Market Veep?

Each step is thoughtfully designed to evaluate skills while providing insight into our team and culture.

Introductory Chat (15 minutes)

A quick conversation to get to know each other and discuss your background.

Team Interview (45–60 minutes)

A deeper dive into your background and skillset, as well as an opportunity to meet some of the team members you'll be collaborating with.

Ads Platform Demo (15 minutes)

A brief walkthrough of the Google Ads platform to understand your familiarity and approach.

Reference Check & Offer

Final step where references are verified and an offer is extended.

FRACTIONAL

Flexibility & Balance

Flexible Hours

Determine your own working hours.

100% Remote

Work from anywhere in the world.

W2 or 1099

Flexibility to choose your work style.

Steady Projects

Repeatable HubSpot projects.

Zero Selling

Receive clients completely post-sale.

Collaboration

Work closely with our in-house experts.

Culture

Join happy hours, team chats, and more.

Balance

Fit your workload to your lifestyle needs.

We focus on people

People first, always. Our culture of trust and support is why these recognitions matter.

FAQs

What does “fractional” mean at Market Veep?

Fractional team members work on a part-time, hourly basis, supporting clients within a defined scope rather than being assigned full-time to a single account.

Is this a W2 or 1099 role?

U.S. applicants with an LLC join our team as W-2 employees. All international applicants and some U.S.-based applicants with an LLC join our team as 1099 contractors.

Are there required working hours?

No, there are no required working hours. You choose when you work as long as you meet commitments and coordinate with clients or team members as needed.

For roles that require client communications or meetings, you will work with the client to find a suitable schedule that works for both you and the client.

Will I need to find my own clients or sell my services? Can I use my company name?

No, this is a white-label position in which you will represent yourself as a member of the Market Veep team. All client work is provided post-sale. We handle sales and client acquisition; you focus on delivery and retention.

Can I work on other freelance or consulting projects at the same time?

Of course! Many of our fractional team members balance Market Veep work with other clients, projects, or commitments. In fact, our best-fit fractional team members have other steady sources of work aside from our partnership.

Will this position turn into a full-time position?

At this time, there are no structured plans to convert fractional team members into full-time employees.

How many hours will I be assigned per month?

PPC Strategists are assigned a monthly allotment of hours per client account based on the size and complexity of the client’s PPC campaigns. Each client assignment may range from 3 to 16 hours per month. Many of our PPC Strategists manage multiple clients at once.

Does this role require client-facing meetings?

Yes. While most work is done behind the scenes managing campaigns, you will occasionally join client calls to present results, insights, or campaign recommendations when needed. Some clients require a quarterly call, while others require weekly meeting participation.

What’s the difference between a PPC Strategist and a Marketing Strategist at Market Veep?

Our PPC Strategists consult on specific channel strategies to drive engagement and lead generation goals across paid media platforms. They collaborate with our Marketing Strategists, who manage the overarching, multichannel strategies for our clients.

What does success look like for a PPC Strategist?

Success looks like campaigns that consistently drive high-quality leads and ROI for clients:

Paid campaigns meet or exceed target performance metrics.
Budgets are efficiently managed with clear reporting and optimizations.
Campaign strategy is proactive, data-driven, and aligned with client goals.
Internal teams and clients clearly understand campaign performance and next steps.

FRACTIONAL PPC STRATEGIST