Points = Flexibility = Success

The traditional marketing pricing model is broken. If you’re constantly worried about unanticipated fees, the scope of your projects needing to change, or shifting deadlines, the traditional pricing model is bound to leave you frustrated.

If your company is goal-oriented, data-driven, and looking to maximize its budget, then the point pricing model may be the solution you’re looking for.

Instead of grappling with unwieldy hourly fees, point pricing is based around a value-based model where a standard unit (the “point”) is used to determine how valuable or complex a particular service or deliverable is. This means you can focus your attention on crafting a personalized monthly marketing plan that’ll meet your goals.

Our pricing model is built around solutions. Rather than charging for hard-to-predict inputs, we base our prices on tangible, high-value outputs. Whatever goals, objectives, or challenges you’re facing, we’ve got a strategy that’ll work for you.

Expect (& Embrace) The Unexpected

Expect (& Embrace) The Unexpected

The truth is, even “the best-laid plans” will inevitably need to shift their priorities or goals from month to month. With a point pricing model, it’s easy to shift your focus from one project to another—no matter what unexpected monkey wrenches get stuck in the works.

No Set Up Fees

We waive HubSpot’s $3,000 onboarding fee.

Flexibility

Shift priorities and points based on goals.

Get Started Fast

Start in as little as 24-48 hours after sign-on.

Hire A Full Team

Augment your internal team or hire a fully outsourced department.

Will Point Pricing Work For You?

Every company, regardless of size or industry, has unique marketing goals and objectives. But marketing isn’t a one-size-fits-all solution, and what works for one business might not work for another. Marketing needs to be flexible if it’s going to accomplish your goals, but far too often, traditional marketing pricing plans are rigid and restrictive.

Point pricing is a more recent development in the marketing world, but it’s already making waves in the mainstream. People value transparency more than ever, and point pricing is built to accommodate that desire. With our model, you’ll have total transparency into how our services are priced, executed, and launched.

Let’s Talk

FAQs

How much does it cost to work with a marketing agency?

B2B marketing agency retainers typically range from $3,000 to $10,000+ per month, depending on scope. Market Veep uses a monthly retainer model that includes strategy development, campaign management, reporting, and ongoing optimization. Pricing scales based on the number of channels managed, content volume, and campaign complexity.

What is a good marketing agency budget?

A good starting budget for a B2B marketing agency retainer is $3,000 to $10,000 per month for core services, scaling to $18,000+ or more when paid advertising management is included. Companies that underinvest typically see slower results and shorter agency relationships. Typically, ad spend fees are separate from the agency retainer management fee.

What factors influence marketing agency pricing?

The main factors that influence marketing agency pricing are the number of channels being managed, advertising budget size, content volume, and sales cycle complexity. B2B companies with longer sales cycles, multiple buyer personas, or aggressive growth targets typically require a broader scope and higher investment.

Do marketing agencies charge a percentage of ad spend?

Some agencies charge 10–20% of ad spend as a management fee. Market Veep uses a flat monthly management fee instead, so costs remain predictable regardless of how much ad spend scales.

How long are marketing agency contracts?

Most marketing agencies require an initial commitment. Results compound over time; SEO, content, and paid campaigns all need optimization cycles to perform. Market Veep operates on an initial 12-month contract with a monthly retainer.

What is included in a marketing agency retainer?

A typical marketing agency retainer includes strategy, paid media management, content creation, email marketing, performance reporting, and regular client calls.

Is marketing agency pricing based on a contract or monthly retainer?

Most reputable marketing agencies use a monthly retainer structure within an initial contract term. Market Veep operates this way, with a defined scope of services that allows companies to maintain consistent marketing momentum. Project-based pricing is also available for one-time initiatives like website redesigns, CRM implementations, or HubSpot onboarding.

How long does it take to see results from a marketing agency?

Paid advertising can generate leads within the first 30 days. SEO and content marketing typically take 6-12 months to show meaningful traction. Most companies see early indicators like increased traffic and lead volume within 60 to 90 days, with full pipeline impact emerging between months 12- 18 months.

Who is Market Veep best suited for?

Market Veep works best for B2B companies in technology, manufacturing, professional services, and SaaS that need a full marketing team, strategy, content, paid media, and HubSpot, without hiring one internally. It is not the right fit for early-stage startups or companies looking for short-term campaign-only work.

Why hire a marketing agency instead of building an internal team?

For most mid-market B2B companies, a marketing agency is faster and more cost-effective than building an equivalent internal team. An agency provides immediate access to specialists across strategy, advertising, content, design, and analytics, without recruiting costs, salaries, benefits, or management overhead.It  It helps augment any existing team and channels.

How is Market Veep different from other HubSpot agencies?

Most HubSpot agencies focus on CRM setup and technical configuration. Market Veep combines HubSpot expertise with full-service B2B demand generation, providing the platform configuration and the ongoing strategy, content, and paid campaigns needed to generate pipeline through it.

Is HubSpot included in marketing agency pricing?

No. HubSpot is a separate software subscription licensed directly through HubSpot and billed independently based on the hubs, features, and contact tiers a business needs. Market Veep's retainer covers HubSpot implementation, automation builds, and ongoing platform management,  the software license itself is not included in agency fees.

Great Marketing Partner

Market Veep is a great firm that handles all of our marketing efforts. This is the second time that I have used the firm. I highly recommend Market Veep!

Cres F.

Exceptional Experience

Market Veep's Onboarding Experts in Inbound Marketing are an absolute game-changer! From the get-go, their approach was top-notch. Market Veep's team has undoubtedly set the bar high for excellence in inbound marketing. Five stars aren't enough to commend their outstanding service!

Matthew W.

Best Partner Ever!

As a growing business, setting up our first-ever HubSpot account was a crucial step towards enhancing our marketing and customer management strategies. From the moment we contacted MarketVeep, their team demonstrated professionalism, expertise, and a genuine desire to help us succeed. Overall, our experience with MarketVeep was exceptional, and we couldn't be happier with the results. Thanks to their guidance, we are now utilizing HubSpot to its fullest potential, streamlining our marketing efforts, and nurturing leads more effectively.

Jean M.

Set Up For Success!

We had an exceptional experience with Market Veep! Their team is professional, super organized, and friendly, and I truly enjoyed working with them. They executed on time and made the process super easy with their organization and documentation. In addition, they provided additional guidance and answered my many questions as I was new to HubSpot, and provided documentation resources for future use. We're now set up to leverage all that HubSpot marketing has to offer, and we couldn't have done it without Market Veep's expertise.

Bailey G.

5 Stars For Market Veep!

We had a fantastic experience with Market Veep! Their expert team seamlessly guided us through implementing HubSpot and provided comprehensive training across Sales, Service, and Marketing Hubs. Their knowledge and support significantly enhanced our workflow and overall efficiency. Highly recommend Market Veep for top-notch HubSpot solutions!

Anneke C.

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