MARKETING AND SALES SOLUTIONS FOR MANUFACTURERS

How Packaging Companies Wrap Up More Sales

Differentiation in packaging so often comes down to materials and cost efficiency. Sustainability can play a role in the modern marketplace, too. Buyers want solutions that meet compliance requirements while reducing waste and shipping costs. We create marketing strategies that highlight those advantages — like PPC campaigns targeting custom packaging buyers or content that explains innovations in eco-friendly materials.

We’ll generate everything from trade show support to sales enablement content. Work with Market Veep on digital marketing strategies that reflect the nuances of the packaging supply chain, and we’ll make sure your solutions stand out. Wrap up more sales with clients in food, pharma, consumer goods, and more.

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How Packaging Companies Wrap Up More Sales

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Marketing for Packaging: ROI

Packaging companies must contend with growing demands for a balanced combination of product performance and material sustainability. To maximize ROI, marketing must highlight innovations that reduce costs but also align with shifting consumer preferences. We showcase these strengths to help packaging manufacturers and suppliers build visibility and attract the right buyers. Win long-term contracts with a winning approach to marketing!

  • Promote sustainable solutions and cost-saving designs to stand out in a competitive market
  • Share case studies and product guides that highlight compliance and performance advantages
  • Use cross-channel campaigns to reach brand managers, procurement teams, and manufacturers
$342.4B

The projected expansion in the overall global packaging market from 2025 to 2032.
(source)

$220B

The projected growth in the global sustainable packaging market from 2024 to 2034.
(source)

31%

Packaging's share of global plastic consumption.
(source)

54%

Share of consumers now willing to pay a premium for sustainable products.
(source)

Packaging

LEAD GENERATION METHODS FOR 

Packaging Companies

Inbound Marketing

Inbound marketing helps packaging companies stand out in a crowded field by shining a light on the things that set your solutions apart, whether that's sustainable materials, cost-saving designs, customizability, etc. We build conversion-focused campaigns that guide prospects from research to RFQs, turning early interest into qualified opportunities.

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Content

Content pieces like product guides, case studies, and sustainability-focused blogs showcase your expertise and help to differentiate your packaging solutions. You can position your company as the partner of choice for manufacturers and consumer goods brands by addressing buyer needs around compliance, durability, sustainability, and branding.

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Paid Ads

Our PPC advertising campaigns will connect you with buyers actively searching for packaging partners. We leverage keyword targeting around industry niches like food, pharma, or e-commerce packaging to deliver qualified traffic from your ads while highlighting your technical and cost advantages. Optimized campaigns ensure every dollar drives measurable leads.

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Social Media 

LinkedIn and industry-focused platforms give packaging companies like yours a stage to share updates, innovations, and successes. Use social media to engage directly with your target audience. Together, we’ll build your digital presence to establish trust and gain new opportunities for partnerships.

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Email Marketing

Email campaigns keep your packaging company in front of prospects and customers throughout long buying cycles. Targeted messaging nurtures relationships and encourages repeat business, from showcasing new materials to promoting upcoming trade show appearances.

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Ready to get started?

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Problems We Solve

Unsure about the market for future ideal customers

Not consistently filling your pipeline with sales qualified leads (SQLs)

Only relying on cold calling to get new leads

Can’t consistently track an accurate ROI

Struggle with out-dated processes causing you to miss out on opportunities with existing customers

Great Marketing Partner

Market Veep is a great firm that handles all of our marketing efforts. This is the second time that I have used the firm. I highly recommend Market Veep!

Cres F.

Exceptional Experience

Market Veep's Onboarding Experts in Inbound Marketing are an absolute game-changer! From the get-go, their approach was top-notch. Market Veep's team has undoubtedly set the bar high for excellence in inbound marketing. Five stars aren't enough to commend their outstanding service!

Matthew W.

Best Partner Ever!

As a growing business, setting up our first-ever HubSpot account was a crucial step towards enhancing our marketing and customer management strategies. From the moment we contacted MarketVeep, their team demonstrated professionalism, expertise, and a genuine desire to help us succeed. Overall, our experience with MarketVeep was exceptional, and we couldn't be happier with the results. Thanks to their guidance, we are now utilizing HubSpot to its fullest potential, streamlining our marketing efforts, and nurturing leads more effectively.

Jean M.

Set Up For Success!

We had an exceptional experience with Market Veep! Their team is professional, super organized, and friendly, and I truly enjoyed working with them. They executed on time and made the process super easy with their organization and documentation. In addition, they provided additional guidance and answered my many questions as I was new to HubSpot, and provided documentation resources for future use. We're now set up to leverage all that HubSpot marketing has to offer, and we couldn't have done it without Market Veep's expertise.

Bailey G.

5 Stars For Market Veep!

We had a fantastic experience with Market Veep! Their expert team seamlessly guided us through implementing HubSpot and provided comprehensive training across Sales, Service, and Marketing Hubs. Their knowledge and support significantly enhanced our workflow and overall efficiency. Highly recommend Market Veep for top-notch HubSpot solutions!

Anneke C.

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