MATERIALS HANDLING

Materials Handling

MARKETING AND SALES SOLUTIONS FOR MANUFACTURERS 

Smarter Sales & Marketing for the Materials Handling Industry

We specialize in B2B marketing for manufacturers and understand the intricacies of a material handling shop. Whether you’re looking for PPC ads services, inbound marketing help, trade show collateral, or even just support transitioning to HubSpot, we have you covered. We’ll learn what makes your shop unique so that we can better position you in the marketplace. 

You’ll have a dedicated account Strategist, plus our subject matter experts, working like an extension of your own team to bring your ideas to fruition and drive new business.

Smarter Sales & Marketing for the Materials Handling Industry

Memberships & Associations

We’re proud to be members of these outstanding manufacturer associations.

PMA (Precision Metalforming Association)
SME (Society of Manufacturing Engineers)
AWS (American Welding Society)
FMA (Fabricators and Manufacturers Association)
AMPD (Association of Metals Processors and Distributors)
TPA (Tube & Pipe Association, International)
CCAI (Chemical Coaters Association International)
WiM (Women in Manufacturing)

Marketing for Materials Handling: ROI

We work with materials handling manufacturers who are looking for better, easier ways to maintain a favorable ROI. By working together, we can establish and measure what’s most important to you: sales qualified leads. Let us put together a yearly strategy that fits your company’s needs and budget.

  • Improve your online search positioning
  • Better track productivity and forecast sales
  • Close more deals
$48.2B

The total sales of the US materials handling manufacturing industry in 2023.
(source)

1,454

The number of materials handling companies in the industry in 2024.
(source)

16.1%

The rate that the US materials handling equipment manufacturing industry has grown over the past 3 years.
(source)

$342B

The projected market value of the materials handling market by 2030.
(source)

Materials Handling

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Problems We Solve

Unsure about the market for future ideal customers

Not consistently filling your pipeline with sales qualified leads (SQLs)

Only relying on cold calling to get new leads

Can’t consistently track an accurate ROI

Struggle with out-dated processes causing you to miss out on opportunities with existing customers

FAQs

How can materials handling companies generate leads online?

SEO, Google Ads, AEO/ GEO (AI visibility in ChatGPT, Perplexity, AI overviews etc.), and industry-specific content attract warehouse managers, plant operators, and procurement teams looking for handling solutions.

What sales strategies work in materials handling?

Consultative selling, ROI-focused proposals, and product demos help buyers see the value of solutions in efficiency and safety.

How can content marketing support materials handling businesses?

Case studies, equipment guides, and safety tips demonstrate expertise and attract targeted B2B buyers.

Can social media campaigns help materials handling companies generate leads?

Yes. In particular, LinkedIn and YouTube videos showcasing equipment functionality, installation, and case studies drive engagement and interest.

How does marketing automation improve sales in materials handling?

Automating follow-ups, lead scoring, and demo scheduling ensures prospects receive timely communication and stay engaged.

How can HubSpot benefit materials handling companies?

HubSpot organizes leads, automates follow-ups, and tracks engagement with warehouse managers, plant operators, and procurement teams.

How long does it take to see lead generation results in materials handling?

Many materials handling companies begin seeing initial inquiries within the first month of running paid campaigns. Continued optimization and targeted marketing strategies typically lead to stronger lead generation within a few months.

Great Marketing Partner

Market Veep is a great firm that handles all of our marketing efforts. This is the second time that I have used the firm. I highly recommend Market Veep!

Cres F.

Exceptional Experience

Market Veep's Onboarding Experts in Inbound Marketing are an absolute game-changer! From the get-go, their approach was top-notch. Market Veep's team has undoubtedly set the bar high for excellence in inbound marketing. Five stars aren't enough to commend their outstanding service!

Matthew W.

Best Partner Ever!

As a growing business, setting up our first-ever HubSpot account was a crucial step towards enhancing our marketing and customer management strategies. From the moment we contacted MarketVeep, their team demonstrated professionalism, expertise, and a genuine desire to help us succeed. Overall, our experience with MarketVeep was exceptional, and we couldn't be happier with the results. Thanks to their guidance, we are now utilizing HubSpot to its fullest potential, streamlining our marketing efforts, and nurturing leads more effectively.

Jean M.

Set Up For Success!

We had an exceptional experience with Market Veep! Their team is professional, super organized, and friendly, and I truly enjoyed working with them. They executed on time and made the process super easy with their organization and documentation. In addition, they provided additional guidance and answered my many questions as I was new to HubSpot, and provided documentation resources for future use. We're now set up to leverage all that HubSpot marketing has to offer, and we couldn't have done it without Market Veep's expertise.

Bailey G.

5 Stars For Market Veep!

We had a fantastic experience with Market Veep! Their expert team seamlessly guided us through implementing HubSpot and provided comprehensive training across Sales, Service, and Marketing Hubs. Their knowledge and support significantly enhanced our workflow and overall efficiency. Highly recommend Market Veep for top-notch HubSpot solutions!

Anneke C.

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