The contribution of manufacturing to the U.S. GDP in Q1 2025.
(source)
INDUSTRIAL
MARKETING AND SALES SOLUTIONS FOR INDUSTRIAL COMPANIES
Bring Industrial Strength to Your Marketing
Industrial manufacturers compete on both precision and speed. We help you stand out by building campaigns that speak to engineers, procurement teams, and project managers. Our strategies combine SEO, AEO, and GEO for highly technical search terms with content that explains your capabilities and advertising that targets decision-makers in your verticals.
Market Veep understands the long sales cycles and technical RFQs in this sector, and we’ll create the digital infrastructure to nurture leads all the way to contract.
Trusted By
We’re proud to partner with these amazing brands. Together, we’re building great things and delivering real results.
Marketing for Industrial: ROI
Industrial manufacturers operate in highly competitive markets where ROI is tied to efficiency. The digital transformation and advanced technologies that are reshaping the sector have pressured companies to adopt new marketing strategies. We help industrial businesses turn strengths like flexible capabilities and innovative production methods into measurable growth and long-term contracts.
- Showcase technical expertise and certifications to build credibility with procurement teams
- Share case studies and content that highlight digital transformation and innovation in operations
- Use targeted campaigns and analytics to attract qualified leads and improve conversion rates
The portion of industrial product manufacturers that are already leveraging gen AI tools in their operations.
(source)
Percentage of industrial manufacturers that had started their digital transformation journey by 2023 (compared with 78% in 2019).
(source)
The record high hit by the U.S. industrial production index in early 2025.
(source)
LEAD GENERATION METHODS FOR
Industrial Companies
Inbound Marketing
Inbound marketing works to attract engineers, procurement teams, and operations managers with a search-friendly digital showcase of your capabilities. We help industrial manufacturers like you convert complex sales cycles into steady pipelines of qualified opportunities. Together, we'll launch targeted landing pages, lead capture systems, and automated nurturing workflows.
Content
Case studies. Technical guides. Industry-specific blog articles. All of these content types and more can highlight your quality standards and compliance credentials. Market Veep creates content that answers buyer questions about materials or production capacity to position your company as the trusted partner for large-scale industrial projects.
Paid Ads
Whether on Google Search, Google Display, LinkedIn, or Meta, PPC campaigns connect you with the decision-makers out there who are actively searching for industrial suppliers or manufacturers. Targeted ads emphasize your strengths, like ISO certifications and specialized capabilities, and help your brand stand out when buyers are ready to source new vendors.
Social Media
LinkedIn and industry-specific networks are powerful tools for industrial companies. Share your latest project win or even just a compliance update. Announcing your innovations builds credibility and nurtures relationships. We'll help you use social channels to start conversations that turn into RFQs.
Email Marketing
Email marketing keeps you top-of-mind with prospects and existing clients. Product updates and post-project follow-ups are great subjects for email nurturing campaigns, especially for those who are new to your brand. Support repeat business partners and maintain long-term customer relationships with targeted email campaigns.
Ready to get started?
FEATURED CASE STUDY
5,781+ Leads Generated for Industrial Manufacturer
Prime Attachments, a trusted equipment manufacturer, partnered with our team to launch and scale its digital marketing program, focused on driving qualified leads through Facebook Ads, Google Ads, and organic search.
In the first year, the campaigns collectively generated 5,781 leads, with the vast majority coming from Facebook Ads.
Despite a lean ad budget, Facebook campaigns alone produced 5,153 leads, averaging 439 leads per month.
In addition to the prospective customer leads, the Facebook campaign generated 118 dealer inquiries in key territories.
Google Ads and SEO added 246 and 382 leads, respectively, supporting a well-rounded acquisition strategy in a traditionally competitive B2B industry.
The website optimization project enhanced functionality and user experience, while the catalog redesign better showcased their products and improved lead conversions.
Key Results:
- 533 leads per month, on average
- 5,781 leads from Facebook ads
- $1.42 cost per lead from Facebook ads, compared to the $20-40 benchmark for B2B advertisers
- 246 leads from Google ads
- 382 leads from organic search
- 118 dealer inquiries
- 5,472 catalog downloads
Leads
Cost Per Lead
(B2B Industry Benchmark: $20-40)
Dealer Inquiries
Problems We Solve
Unsure about the market for future ideal customers
Not consistently filling your pipeline with sales qualified leads (SQLs)
Only relying on cold calling to get new leads
Can’t consistently track an accurate ROI
Struggle with out-dated processes causing you to miss out on opportunities with existing customers
Great Marketing Partner
Market Veep is a great firm that handles all of our marketing efforts. This is the second time that I have used the firm. I highly recommend Market Veep!
Exceptional Experience
Market Veep's Onboarding Experts in Inbound Marketing are an absolute game-changer! From the get-go, their approach was top-notch. Market Veep's team has undoubtedly set the bar high for excellence in inbound marketing. Five stars aren't enough to commend their outstanding service!
Best Partner Ever!
As a growing business, setting up our first-ever HubSpot account was a crucial step towards enhancing our marketing and customer management strategies. From the moment we contacted MarketVeep, their team demonstrated professionalism, expertise, and a genuine desire to help us succeed. Overall, our experience with MarketVeep was exceptional, and we couldn't be happier with the results. Thanks to their guidance, we are now utilizing HubSpot to its fullest potential, streamlining our marketing efforts, and nurturing leads more effectively.
Set Up For Success!
We had an exceptional experience with Market Veep! Their team is professional, super organized, and friendly, and I truly enjoyed working with them. They executed on time and made the process super easy with their organization and documentation. In addition, they provided additional guidance and answered my many questions as I was new to HubSpot, and provided documentation resources for future use. We're now set up to leverage all that HubSpot marketing has to offer, and we couldn't have done it without Market Veep's expertise.
5 Stars For Market Veep!
We had a fantastic experience with Market Veep! Their expert team seamlessly guided us through implementing HubSpot and provided comprehensive training across Sales, Service, and Marketing Hubs. Their knowledge and support significantly enhanced our workflow and overall efficiency. Highly recommend Market Veep for top-notch HubSpot solutions!