• All Services

    As a HubSpot Partner Agency, Market Veep is committed to helping our clients reach the right people at the right time through a wide range of digital marketing channels.

  • Onboarding

    Get a faster time-to-start with pro onboarding solutions from HubSpot Certified Trainers

  • Integrations

    From Salesforce to Zoho, expertly integrate your sales and marketing systems

  • Migrations

    Move off of Pardot, Pipedrive, and other systems into your shiny new HubSpot portal

  • Blog

    A collection of marketing, sales, and HubSpot knowledge - with a look inside of the culture here at Market Veep.

  • Ebooks

    Regardless of the industry that you’re in, we’ve got an ebook full of fresh and actionable marketing insights to help catapult your brand to continued success.

  • Events

    Join us for our upcoming events and webinars or download recordings of previous events, webinars, podcasts, and more.

  • Case Studies

    Browse our case studies to see the real results we've achieved for real clients, just like you.

Marketing Agency vs. In-House Marketing Team [Infographic]

Shape
Marketing Agency vs. In-House Marketing Team [Infographic]

By Market Veep

2 min read

Your business is growing. You've networked, gone to trade shows, and hit the pavement running. Maybe you've even taken out a few ads. But in order to keep growing, you'll need a steady flow of leads coming in. It's time to make a decision about marketing. So, should you work with a marketing agency or hire an in-house marketing team?

There are pros and cons to each approach.

With an in-house team, you have more oversight. Also, your in-house team spends every working hour on your company's projects.

With a marketing agency, you don't have to hire or train anyone. You get instant access to a diverse set of skills. Furthermore, your agency team can offer independent insight into your strategy.

But most businesses are concerned about cost. Hiring an in-house team is extremely expensive, and most marketing budgets are thin at best.

You could hire a single person to handle the task. But to get the real benefits of digital marketing, you'll still need additional talent. At the very least, you need a web developer who can work on your website. If you add in overhead, an in-house marketing team could cost you hundreds of thousands of dollars.

Shape
Marketing Agency vs. In-House Marketing Team [Infographic]
Featured Image Bottom Icon

For a clearer look at the numbers, check out our marketing agency infographic:

Marketing-Agency-VS_-In-House-Marketing-Team-Infographic

Most companies appreciate the importance of digital marketing, which is why every company has a website. But not every company knows how to leverage tools like blogging and social media.

At the very least, an agency can give you a second opinion about your marketing assets. On a budget, an agency can pick out the most important strategies to focus on. If you decide to keep them on, they'll take care of the legwork for you.

Agencies will cost you a fraction of an in-house marketing team. They have all the skills you need to launch your digital marketing campaigns. Some companies love their agencies so much that they work with them for years.

But, if you have the budget for it, you may want to hire your own team. Both are viable strategies for growing your business.

Good luck, and happy marketing!

Get The Latest From
Market Veep

RELATED ARTICLES

What AI Means for Your Content Marketing Strategy

What AI Means for Your Content Marketing Strategy

Within just two months of its release, ChatGPT garnered over 100 million users, enjoying the...

Why DIY Graphic Design is Always a Risk for Your Business

Why DIY Graphic Design is Always a Risk for Your Business

You need an eye and a brain for design. There are many business owners who have a good eye for...

The Top 5 Tips for Trade Show Marketing (and Closing Deals) in 2023

The Top 5 Tips for Trade Show Marketing (and Closing Deals) in 2023

Each year, convention centers and fairgrounds across the USA host manufacturing trade shows...

rapidgrowth

Get Growing! 

Download our eBook and get advice from 8 CEOs of  Inc. 5000 companies in their own words.

Download Now

REQUEST A
FREE ASSESSMENT