The projected global diesel fuel market size by 2030.
(source)
DIESEL, OIL, & GAS
MARKETING AND SALES SOLUTIONS FOR ENERGY PROVIDERS
We Fuel Growth for Diesel, Oil & Gas Companies
In diesel, oil, and gas, competition is fierce and margins are under constant pressure. We help suppliers, distributors, refiners, and service providers all to highlight what matters most to their buyers: Reliability. Compliance. Cost control.
Our marketing strategies focus on B2B lead generation through targeted SEO, AEO, and GEO ads built around service regions, and content that speaks to all stakeholders, from fleet managers and industrial operators to procurement teams. With Market Veep, your message reaches the right buyers at the right time.
Trusted By
We’re proud to partner with these amazing brands. Together, we’re building great things and delivering real results.
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Marketing for Diesel, Oil & Gas: ROI
Fuel and energy providers compete on reliability and cost control. Rising investment and persistent demand have pushed companies in diesel, oil, and gas to invest in marketing strategies that showcase their strengths to both industrial buyers and regional markets. We help providers capture leads and highlight long-term value.
- Emphasize service reliability and compliance in campaigns to build buyer confidence
- Share content that demonstrates cost savings, safety, and operational efficiency
- Use automation and analytics to track performance, nurture leads, and support repeat contracts
306B
53%
The increase in the industry’s capital expenditures over the last four years.
(source)
16%
The rise in the industry’s net profit over the last four years.
(source)
9.8M
The number of U.S. jobs supported by the diesel, oil, and gas industry.
(source)
FEATURED CASE STUDY
Diesel, Oil, & Gas Marketing Strategy
Generates $1M+ in Deal Opportunities
Whatley Oil, a leading regional oil provider in the Southeastern U.S., partnered with Market Veep to launch a new geo-targeted website strategy and new multi-channel PPC campaign focused on generating high-quality leads within a niche B2B market.
With little prior experience in digital advertising, the team needed a strategy that wouldn't just check the box but would align closely with their unique sales process, budget, and regional footprint. The campaign had to be both lean and laser-focused.
To meet these goals, the campaign focused on four key strategic pillars: redesigning a high-converting website, building a focused paid search program to capture active buyers, continuously optimizing campaign performance through data analysis, and aligning targeting with the unique buying journey of the oil and energy sector.
Key Results:
- 167 high-quality conversions across platforms
- 10.94% Google Ads conversion rate, more than double the B2B industry average of 4–6%
- 14.68% landing page conversion rate, outperforming the typical 2–5% benchmark
- Budget optimization via county-level geotargeting
$1,000,000+
in New Quotes
10.94%
Google Ads Conversion Rate
(Industry Benchmark: 4-6%)
14.68%
Session To Contact Rate
(Industry Benchmark: 2-5%)
