Our Marketing Philosophy
We believe in using our marketing efforts for good: Marketing Made Human. Not only do we want our clients to be successful and our team to love coming into work every day, but we also want our company to stand for something positive in the world.
Prioritizing a Positive Company Culture
Life is too short to not work someplace awesome. It’s always been our dream to create a workplace that inspires everyone on the team—a place where you could leave your worries at the door and smile.
You can’t play down the importance of company culture. We love making time for team building activities like mid-day walks, team meditations, bookclubs, restaurant outings, ranking our favorite Disney movies, and facilitating our shared reliance on various caffeinated beverages.
We think that being part of a team should feel like being part of a family. So, if you’re looking for a close-knit team of marketing professionals who are driven, collaborative, and a little silly, then you’ve come to the right place.
Get to Know Our CEO
Jennelle McGrath started her first company at the age of 18 when she was still studying business and marketing at Merrimack College. By the time she graduated, she was running an established business with a full client list and several employees. Jennelle spent the next 15 years becoming a serial entrepreneur, but her love of working with and helping people inevitably led her back to her roots: marketing.
Jennelle started Market Veep out of a passion for helping businesses reach a broader market, get more leads, and improve their sales and marketing alignment. Jennelle believes that people are the most important part of any business. The human factor is what influences her marketing method, her business philosophy, and her focus on company culture.
What We Do
(And Why We Do It)
Since our founding, Market Veep has helped tech companies, start-ups, franchises, non-profits, service companies, distributors, manufacturers, law firms, and many other types of businesses acquire new customers. We’re a full-service inbound marketing agency fiercely committed to helping every company we work with grow into the best version of itself it can be.
We want our clients to be delighted, plain and simple. As a HubSpot-certified partner agency, we’ll use frequent touchpoints, personalized marketing materials, and a can-do attitude to keep your company agile, help it generate meaningful leads, and evangelize customers into lifelong advocates.
“Marketing Made Human” isn’t just a slogan for us; it’s a lifestyle.
Our core values
At our core, we’re humans first and marketers second.
We believe in creating a culture of learning where we never stop asking questions. We’re obsessed with understanding the why.
Rooted in Help
Anything is possible when people are your focus. We work together to evolve and adapt to any obstacle we encounter.
Love What You Do
We not only love the work we do; we love finding fun in the simple things. Life is better when happy matters.
We’re committed to building a seamless sense of camaraderie. When we collaborate with purpose, we accomplish something meaningful.
Delight Through Experience
We strive to create an environment of unexpected moments that excite, delight, and inspire.
Marketing it Forward
At Market Veep, we want giving back to be more than a gesture. We believe that kindness should be woven throughout the fiber of who a business is, which is why we’ve made giving back a vital part of our internal company culture.
We’re always looking for new ways to fulfill the promise in our marketing philosophy and want to make sure Market Veep stands for something positive in the world. This is why we launched the 50×52 Project. We wanted to find a way to bring a spark of happiness to as many people as possible, so we’re committing to spending $50 a week, every week, in ways that will make someone’s day a little brighter.