Work alongside a Pardot-HubSpot integration partner for a streamlined migration process that will drive more ROI and help you get the most out of HubSpot’s powerful suite of features.
Perhaps you’ve used Salesforce Pardot for years. It could be deeply ingrained in every aspect of your business. The story often goes like this: A company realizes it needs a powerful sales tool and purchases Salesforce, a popular and leading digital sales platform. While they’re at it, they decide they could benefit from marketing software as well and add on Pardot, a marketing software owned by Salesforce.
But Salesforce is a CRM that’s optimized for organizing the sales pipeline, not marketing campaigns or reports. And Pardot doesn’t receive especially heavy support in the Salesforce ecosystem. It was developed separately and bought by Salesforce to fill out their offerings. If you’ve used Pardot long enough, you may have experienced the infrequency of innovative updates or limitations of its marketing intelligence features.
This is okay. You’re not tied to Pardot just because you use Salesforce.
You can get set up in HubSpot fast — especially with the help of a HubSpot integration partner — without experiencing interruptions in your workflow or moving your sales team off of Salesforce. The HubSpot CRM was designed for a flawless bi-directional integration with the Salesforce CRM, and the more powerful and unified HubSpot marketing platform will erase the headaches of the less user-friendly Pardot system.